The article focuses on the study of the non-verbal communication means in Internet communication among representatives of various nationalities. In modern reality, it is necessary to know how to construct a dialogue with a representative of another country, not only in live communication, but also in the Internet space. Scientific research methods: analysis, comparison, classification, questioning were used in this work.
Based on the analysis of linguistic literature and the survey conducted, the authors determined the essence of non-verbal communication in Internet communication, the main features of the use of symbols that replace non-verbal communication in the Internet by representatives of different countries, determined the relationship between non-verbal communication in live communication and non-verbal communication in Internet communication. Based on the results, the authors formulated rules for the use of various means of non-verbal communication in Internet communication in a dialogue with residents of a particular country.